B2B Blogging works. ​Here are the facts:

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• ​​Companies that consistently blog generate 67% more leads than those who don’t (InsideView)
• 81% of online customers trust information and advice from blogs (Blogher)  
• 90% of customers find custom content useful; 78% believe that companies behind content are interested in building good relationships (TMG Custom Media)​

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​"Companies that increase blogging from 3-5x/month to 6-8x/month
​almost double their leads" (Hubspot)

Are you giving your audience what they want?

Producing an effective blog can be a tough balancing act for technology companies. Too technical or too ‘salesy’ and you can lose your audience.

Your customers are looking for something new that they can apply to their business. If they don’t see it, they’ll click away.

That’s where I can help. I write to capture your customer's interest with the headline and maintain it throughout the entire post. They’ll want to visit your blog again and again.

Just getting started with your blog? I can help you define and segment your target audience, brainstorm article topics, and establish your blogging calendar.

Building a Winning B2B Blog

        
Want to learn more?

Inform your customers
Engage your prospects
Drive the sales process​

416-414-5251
chris.poupart@crossfirecopy.com